I. The Pennsylvania State University

External Relations

Office of University Relations

Through programs of communications, marketing and special events, the Office of University Relations is responsible for developing understanding and support for the University's mission and goals. The office does this by positioning Penn State as one of the nation's premier research universities; promoting the University's academic achievements and contributions to society; protecting the University's reputation through issues- and crisis-management and the maintenance of quality standards in all University communications; and coordinating the University's marketing activities. University Relations also coordinates major public events, provides visitor information services, advises on matters of academic protocol and manages community relations and policies governing the use of University facilities by non-University groups. Call 814-863-1028 for further information.

The Office of University Relations consists of six units:

Public Information

The Department of Public Information works to position Penn State as a leader in the integration of teaching, research and public service and enhance the University's reputation. The department manages the University's relationship with news, information and entertainment media and promotes public awareness by producing news releases, videos, social media and photos related to events, people and activities at Penn State. The department focuses on promoting the research accomplishments and expertise of faculty, helps prepare guest opinion pieces and connects media with University experts. The Department of Public Information also offers strategic communications counsel to Penn State departments. For further information, call 814-865-7517.

University Marketing

University Marketing monitors University marketing activities from a central administration perspective. The department serves as the advocate and point of responsibility for conducting institutional image studies, and is charged with ensuring the sharing of existing research within the University in order to maximize the use of University funds. The department identifies marketing issues, challenges, and opportunities for the institution and oversees major marketing campaigns. For further information, call 814-863-5680.

University Publications

University Publications is responsible for the quality of all University promotional publications. All student recruitment, fundraising, and major image publications of the University are created by the Department of University Publications, where they are edited, designed, and produced--and, in certain cases, written. The department monitors the quality of other University publications through critiques and training sessions and by setting and maintaining a consistent editorial style and visual identity. Department staff are available for consultation in assessing publication and promotional needs. For further information, call 814-863-1870.

Research Communications

Research Communications uses news and feature stories, reports, outreach activities, and other messages to communicate the depth and breadth of Penn State research to a general audience and the University community. The aim is to demonstrate how Penn State advances knowledge, improves the quality of life through its research and creative endeavors, and fulfills its obligations as a public land-grant institution. The department provides communications advice and expertise for faculty, and responds to inquiries from news media and others. For more information, call 814-865-9481. 

Campus and Community Affairs

Campus and Community Affairs is responsible for managing campus and community relations. The department organizes all activities associated with the University's commencement and special academic ceremonies; manages involvement of the University in projects and activities with local municipalities and community organizations; oversees activities associated with the annual Central Pennsylvania Festival of the Arts; provides support to the annual United Way campaign; coordinates the new faculty bus tour of the Commonwealth; manages and schedules tours of campus; oversees the use of campus facilities by groups and organizations; and works on special campus projects throughout the year. For more information, call 814-863-1030.

Internet Communications

Internet Communications supports the internet communications needs of the Office of University Relations, and oversees the daily management of the University's central web presence. Its responsibilities include management of Administrative Policy AD54 , the University's Web Policy, as well as ongoing management and maintenance of the University's home page and related pages. For more information, call 814-863-4712.

 

 

 

 

 

 

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Penn State Faculty Handbook

Introduction

Contact

Executive Vice President and Provost
201 Old Main, University Park, PA 16802
Phone: (814) 865-2505
Fax: (814) 863-8583

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Questions regarding web issues, please contact Brenda Hameister, bgh1@psu.edu

Web page last modified September 30, 2011