Big Ten Plus News Directors Annual Conference

Tour of campus immediately following dinner. Molly Trolley will take you around the 16,000-acre campus and show you the unique sites of Penn State.

Hear the latest thoughts on communicating during a crisis from panelists Steve Abrams, emergency management coordinator for Penn State and the Centre Region; Maurine Claver, director of environmental health and safety; Dennis Heitzmann, director of the Center for Counseling and Psychological Services; and Kevin Morooney, vice provost for Information Technology. Panel moderator is Annemarie Mountz, assistant director of Public Information and lead administrator of Penn State's emergency text-messaging system.

Even if your institution no longer uses SSNs, the possibility of release of personal or sensitive information is real and growing for all universities. Hear what Penn State’s Chief Privacy Officer David Lindstrom has to say.

Cyndee Graves,sistant director for University Marketing, Penn State, will provide an overview of how her department has developed a teen campaign to reach the next generation.

This session includes presentations on Twitter, iTunes U, and blogging by Cole Camplese, as well as a presentation on Second Life by Barton Pursel

Penn State Video Manager Curt Parker will introduce some of the ways Penn State is reaching out to its audiences.

Three mass communications experts explore the relationships between student-athletes and the media, the roles Public Information plays within those relationships, and strategies for improving Public Information's internal strategic collaborations while dealing with both traditional and social media.

Panelists are Malcolm Moran, Knight Chair in Sports Journalism and Society Penn State; Mike Poorman, senior lecturer in the John Curley Center for Sports Journalism and director of Alumni Relations in the College of Communications, Penn State; Marie Hardin, associate professor of journalism and associate director of the John Curley Center for Sports Journalism.

Big 10 directors will update us on how this type of legislation is affecting universities (Penn State will fall under new Right to Know legislation in 2009.) Discussion leaders are Lisa Powers, director, Department of Public Information, Penn State; Daniel Wolter, director, News Services at University of Minnesota; Amy Murray, assistant director, Media Services, The Ohio State University.