READING, Pa. — In an effort to improve recycling efforts at Penn State Berks, the campus' Sustainability Team sought the assistance of the Media Commons to develop a student written and produced video focusing on the PepsiCo Dream Machine, a convenient and rewarding way to recycle bottles and cans on the go in a kiosk in Tully’s cafeteria in the Perkins Student Center.
“There has been a lack of awareness among the campus community about the recycling initiatives on campus, including the PepsiCo Dream Machine,” said Mahsa Kazempour, associate professor of science education and chair of the Sustainability Team at Penn State Berks. “To address this issue, we decided to create a series of brief informative videos focusing on the various campus initiatives related to waste reduction through the reduce, reuse, recycle model. We decided to start with a video on the Dream Machine.”
Savannah Lorah, a senior majoring in science who was completing an independent study with Kazempour, worked with Penn State Berks Food Services to write the script, while Jerome Nicholson, a senior majoring in accounting who worked in the Media Commons, handled video production under the direction of Mary Ann Mengel, instructional multimedia designer.