(Editor's Note: This is the fifth in a series of articles about students in the Donald P. Bellisario College of Communications completing summer internships.)
UNIVERSITY PARK, Pa. — Some students come to Penn State with a major in mind and a fairly firm plan for life during (and even after) college, while others arrive less certain, hoping to discover campus and eventually find their career path.
No matter the approach, there’s a route to success, and two advertising/public relations majors are taking steps on their paths this summer with internships in New York City as part of a selective national program.
Rising seniors Jillian Beitter and Lauren Dempsey earned positions with Giant Spoon and Decoded Advertising, respectively, through the American Advertising Federation’s Vance and Betty Lee Stickell Internship Program. Just 15 students from across the country are part of the program this summer.
Beitter, a media intern with Giant Spoon, has been working on campaigns for MassMutual Insurance. Her internship focuses on media buying, and she’s helping to shape the company’s media strategy, and visibility, in the third and fourth quarters of this year.
“They just integrated me into the team right away,” Beitter said. “It’s so interesting to be a part of a real-life opportunity and something tangible. It’s been a wonderful experience.”